2048Z

Privacy Policy

Last updated: July 3, 2026

This Privacy Policy explains how 2048Z ("2048Z", "we", "us" or "our") collects, uses, stores and shares information when you visit or use 2048z.com, our active language subdomains, the 2048 game, member account features, advertising-supported pages and related services.

You can play the game without creating an account. Some features, such as membership, login, password reset, analytics and advertising, require limited data processing as described below.

1. Information We Collect

Game data stored on your device. The game may store your best score, sound preference, theme preference and similar gameplay settings in your browser using localStorage. This data is used to keep your game experience consistent on the same device and browser.

Membership and account information. If you request a membership, we collect the email address you submit. If an admin creates a member login for you, we store your email address, account status, account creation and update dates, password hash and password salt. We do not store your plain-text password.

Password reset information. If you request a password reset, we may create a temporary reset record connected to your email address. Reset tokens are stored as hashes and are designed to expire.

Payment and subscription information. Membership checkout is handled by PayPal. We may store your PayPal subscription ID, membership status and subscription update dates. PayPal may send us payment or subscription status updates. We do not collect or store full payment card numbers, card security codes or PayPal account passwords.

Technical and usage information. Like most websites, our hosting provider, security tools, analytics providers and advertising partners may process technical information such as IP address, browser type, device type, operating system, language, approximate location, referring page, pages viewed, event data, dates and times of visits, cookie identifiers and diagnostic information.

Contact information. If you contact us by email, we receive the email address and any information you choose to include in your message.

2. How We Use Information

  • Provide the 2048 game, save local gameplay preferences and improve the user experience.
  • Create and manage membership requests, member accounts, login sessions and password resets.
  • Start and verify PayPal subscription payments and maintain membership status.
  • Show or manage advertising, including Google AdSense ads where enabled.
  • Measure site performance, understand general traffic patterns and fix technical problems.
  • Protect the website from fraud, abuse, unauthorized access and security incidents.
  • Respond to support, privacy, membership or technical requests.
  • Comply with applicable laws, enforce our Terms and maintain business records.

3. Cookies, Local Storage and Similar Technologies

2048Z uses browser storage and cookies for several purposes. localStorage is used for game settings such as best score, sound and theme preferences. If you start membership checkout, your browser may temporarily store the email you submitted so the flow can continue smoothly.

When you log in as a member, we use an HTTP-only session cookie named member_session to keep you signed in. This cookie is used for authentication and is not intended for advertising.

Google Analytics, Google AdSense, PayPal and other service providers may use cookies, pixels, local storage or similar technologies to provide analytics, advertising, fraud prevention, payment processing and security features. You can control many cookies through your browser settings. Blocking some cookies may affect login, payment or advertising features.

4. Google Analytics

We use Google Analytics to understand how visitors use the website, such as page views, device categories, approximate location, traffic sources and interaction events. This helps us improve speed, layout, content quality and gameplay stability.

Google Analytics may collect and process information through cookies or similar technologies. We do not intentionally send your member password, payment card details or private account secrets to Google Analytics. You can learn how Google uses information from sites and apps that use Google services at Google's partner sites policy page. You can also review the Google Privacy Policy and install the Google Analytics Opt-out Browser Add-on.

5. Google AdSense and Advertising Cookies

2048Z may display ads through Google AdSense and other Google advertising services. Third-party vendors, including Google, may use cookies to serve ads based on your prior visits to this website or other websites. Google's use of advertising cookies allows Google and its partners to serve ads to you based on visits to 2048Z and other sites on the Internet.

Advertising cookies may help limit repeated ads, detect and prevent ad fraud, measure ad performance and show ads that may be more relevant to your interests. Google advertising cookies may be set from domains such as google.com, doubleclick.net, googlesyndication.com or googleadservices.com.

You can manage personalized Google ads through Google My Ad Center. You may also opt out of some third-party vendors' personalized advertising cookies through AboutAds choices or, where available, Your Online Choices. You can learn more about how Google uses cookies in advertising at Google Advertising Technologies.

Members who are logged in should not see ads as part of the membership benefit. If you are not logged in, or if your membership is inactive, ads may be shown.

6. Consent for Certain Regions

Where required by law, including for users in the European Economic Area, the United Kingdom and Switzerland, we or our advertising partners may request consent before using cookies, local storage or personal data for personalized advertising or certain analytics purposes. If a consent notice is displayed, your choices may affect whether personalized ads, non-personalized ads or limited ads are shown.

7. How We Share Information

We may share or allow processing of information with the following categories of recipients:

  • Google services for analytics, advertising, ad measurement, fraud prevention and related services.
  • PayPal to create and manage membership subscriptions. PayPal's own privacy practices are described in the PayPal Privacy Statement.
  • Hosting, infrastructure and security providers that help operate, secure and deliver the website.
  • The site administrator to review membership requests, create member accounts, handle password reset requests and respond to support issues.
  • Legal, safety or compliance recipients when disclosure is required by law, needed to protect rights and safety, or necessary to investigate abuse or fraud.

We do not sell member email addresses. Some analytics or advertising activities may be considered a "sale", "share" or targeted advertising under certain privacy laws. You can use the opt-out tools listed in this policy and contact us with privacy requests.

8. Data Retention

Local game data remains in your browser until you clear browser storage or reset the relevant settings. Member and subscription records are kept while needed to provide membership, manage billing status, resolve support issues, prevent abuse and maintain reasonable business records. Password reset records are temporary and may be retained for security or administrative review. Server logs, analytics data and advertising data are retained according to the settings and policies of the relevant providers.

9. Security

We use reasonable technical and administrative safeguards for the size and nature of this website. Passwords are stored as salted hashes, and member login uses an HTTP-only session cookie. No website or transmission method is completely secure, so we cannot guarantee absolute security.

10. Your Choices and Rights

  • Clear localStorage and cookies in your browser to remove locally stored game data and preferences.
  • Use browser settings or extensions to block or delete cookies.
  • Use Google My Ad Center, AboutAds or Your Online Choices to manage many personalized advertising choices.
  • Log out of your member account to remove the active member session from your browser.
  • Contact us to request access, correction or deletion of member account information connected to your email address.
  • Cancel or manage your PayPal subscription through PayPal, subject to PayPal's terms and account controls.

Depending on your location, you may have additional privacy rights, such as the right to access, correct, delete, restrict or object to certain processing, opt out of targeted advertising or lodge a complaint with a data protection authority. We will respond to applicable privacy requests as required by law.

11. Children's Privacy

2048Z is a general-audience puzzle game and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, please contact us so we can review and delete it where appropriate.

12. International Processing

Our website, hosting, analytics, advertising and payment providers may process information in countries other than your country of residence. Data protection laws may differ from country to country.

13. Third-Party Links and Services

2048Z may link to third-party websites or services, including PayPal, Google privacy tools and advertising opt-out tools. Their privacy practices are governed by their own policies, not this Privacy Policy.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our website, services, advertising setup, legal obligations or business practices. The "Last updated" date at the top shows when this page was last revised.

15. Contact Us

For privacy questions, account requests or deletion requests, contact us at support@2048z.com.